Please note: This post may contain affiliate links. If you make a purchase using my link, I'll receive a commission at no extra cost to you. Affiliate links help creators like me to fund the free content that we provide on our blogs. Thank you for supporting this blog!
If you are reading this blog post then you probably are wondering how you can create your own opt-in freebie or lead magnet. Before we dive into how to do this, let’s begin with understanding what an opt-in freebie is and why it is important to have one for your business.
What is an Opt-in Freebie?
An opt-in freebie is free and valuable content you give to your audience in exchange for their name and email. It is simply a way to get someone to join your mailing list.
You know what they say, the money is on the list.
Before you create your opt-in freebie, you need to figure out what your audience’s NEEDS are and how you can meet these needs. from you. This is really important in creating an amazing opt-in freebie that they won’t want to pass upon. There's no point in creating a freebie if it not going to give your audience some sort of value.
Why do you need to create an opt-in magnet?
First and foremost, you want to provide value to your audience. This is because it will lead to faithful followers who trust you and believe that you know what you're talking about.
You want to grow your email list. We all know by now that having an email list is crucial for your business. Having an email list in your business means that at any moment you have direct access to your audience. That is priceless!
You can also use your opt-in freebie as a marketing tool. You can drive traffic to your paid products using your opt-in freebie. This is because people who would benefit from the freebie you created are your ideal clients and they would probably buy from you when they see the value you provide with your freebie.
Now that we have seen how valuable an opt-in or lead magnet is for your business, let’s discuss how we create one with my favorite online tool Canva!
How to create an Opt-in Freebie in Canva.
In order to create your opt-in freebie, you need to create an account in Canva. It is absolutely free and easy to do that.
Once that is done, you can create your amazing opt-in using these steps.
Step 1.
Select “Create a new Design”.
You can then select the dimension you need depending on what kind of opt-in freebie you are creating. In this case, we are going to create a checklist that is US letter size, so 8.5 x 11 inches.
You can also create a custom size by clicking the custom size button at the bottom.
Step 2.
Once you have selected the dimension of your choice a blank page will be created and you are ready to start creating. Here is a free checklist on designing your ebook in Canva. I created this step-by-step guide to help you design your ebook/opt-in/lead magnet. You will find this helpful in creating your freebie in Canva.
Step 3.
Now that we have our blank page ready to go. You need to decide if you want to start from scratch or use a template. You can grab my done-for-you free template here. You can also browse through Canva’s templates and choose from there.
Step 4.
Once you have created your template, you can go ahead and add in your information and customize your opt-in using your brand colors and fonts.
Here is a video that walks you through the steps.
Step 5.
Download your freebie and share it with your audience.
I hope you found this blog post useful, please share with someone who you think will need this.
Don’t forget to grab your free checklist and opt-in template.
Please note: This post may contain affiliate links. If you make a purchase using my link, I'll receive a commission at no extra cost to you. Affiliate links help creators like me to fund the free content that we provide on our blogs. Thank you for supporting this blog!
Earlier this week, I had a lot of my files moved from my laptop to my cloud storage. My laptop was begging for it; I create so many files that it is hard to keep track of them sometimes. There were so many files!
Having cloud storage is one of the many luxuries we have nowadays, thanks to technology. I decided to write this post to encourage you to use this amazing technology to your advantage, especially as a business owner. If you are not okay with having your business data stored in a single place or exposed to danger and slipping behind the times, you need to get good cloud storage.
Cloud storage is basically a system that allows you to store data on the Internet, as you would save on a computer. Here are a few reasons why every business owner should use these facilities in their business.
It saves you money. From buying storage to maintaining it, all that is reduced. The storage providers bear the cost of maintenance and a number of them offer free storage, so you may not need to pay anything unless you need more storage.
You are sure of the security. Every year, the threat of cyberattacks is becoming rampant. Using cloud storage facilities like Dropbox and Google Drive can protect you from cyberattacks and is really important for your business. This is a big one for me.
It is so convenient to access or display your files. You do not need any hard disk or flash drive; everything is done online.
You can have your really important documents stored on the cloud and use that as a backup.
If you need to search for your files, it won't take up any room on your computer. This is huge for me because I create loads of graphics and sometimes, it can be a lot of work finding them on my laptop.
If you make any data changes, all the changes will be reflected on all your devices. This is one of my favorite features. Having to continue any of my work from either my phone or laptop.
You can have more than one user using a cloud storage service, and it won’t affect each other’s files or work. It is really great for teamwork. Team members can easily exchange and edit documents.
I use my cloud storage to store and share all the templates that I sell with my customers and they can easily download their templates after payment. This has made a huge difference in how I run my online store.
Here is a list of cloud storage providers you can try
Google Drive
DropBox
OneDrive
Box
Amazon Drive
Apple iCloud
I currently use Google Drive and DropBox for my business, and it has been so helpful. Google Drive is free up to 15GB. DropBox has a basic plan of up to 2GB free storage while OneDrive offers 5GB of free storage space. Of course, Google Drive is the best option here.
Do you use cloud storage? How has it affected your life/business?
Hi! I’m Joy, Head Designer at Joricreatives. I help busy entrepreneurs save hundreds of dollars and countless hours on marketing design by creating beautiful and professional templates. My goal is to save you time, energy, and money with easily customizable templates for your unique visual style.